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Archive for the ‘Social Media’ Category

As we close out 2012, Twitter is the hottest social media platform on the market. Twitter is experiencing record growth and has more than 100 million active users.  Twitter offers PR pros a glimpse into trends and use of social media tactics. Mashable has a few great summary stories on Twitter today that are recommended [...]

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Last week, we had the pleasure of hearing from Justin Levy, head of corporate social media and digital communications for the Online Services Division of Citrix Systems. He spoke to us about how social media is redefining the way companies engage with their clients and customers as well as shaping interactions with internal and external audiences. Thanks [...]

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Content Marketing Tips for PR Pros…tips from Michael Brito, SVP, Edelman Digital I work for the largest public relations firm in the world and know nothing about public relations. What I do know is the importance of relevant content and why it’s important to an overall communications plan. Many PR firms are now responsible for [...]

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FPRA partnered with the Florida Institute of Technology’s Women’s Business Center to host a “PR 101″ course for businesses in Brevard County on March 9, 2011.  The program provided an overview of core PR techniques.  The presentations are available for download via SlideShare. How to Effectively Manage Public Relations, presented by Tina Lange, APR, Director of [...]

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Tools Twitter tool:  www.oneforty.com This site offers a description of thousands of applications that have been developed around the Twitter platforms.  If there is something that you want to do on Twitter: research, monitoring, analytics, geographic location, etc…there’s an application for that.  This site has short descriptions of each application and the platforms that they [...]

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Is your website social media optimized? Have you started your blog? Are your keywords working? Have you bookmarked any of your pages or releases? There are many free tools available to help you answer these, and many more, questions. One of my favorites is the Website Grader by Hubspot http://www.websitegrader.com This free resource provides information [...]

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Keep up with the latest announcements, FPRA member happenings, and PR-related news. Space Coast FPRA  is on Facebook. Be sure to add us to your friends! But don’t stop there – we’re also on Twitter! You can follow Brevard PR pros as they share up-to-the-second content in their field.  Be sure to follow our chapter’s [...]

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FPRA Space Coast Gets a Twitter Tag!

Meet our Dedicated Tweeter! FPRA Space Coast member, Julie Arnold, is the Social Media Manager for Griffin Integrated Marketing and will be sending live tweets from our monthly professional development programs.  You can follow her and the FPRA Tweet Team by using the Twitter tag #FPRA. Julie has 17 years of experience in developing advertising, [...]

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